Quick-response (QR) codes are appearing with increasing regularity in magazines, on signs, buses, business cards, or on just about any object about which users might need information. QR codes can be used to display text, to add a vCard contact to the user’s mobile device, open a URL or to compose a text message or email.

In a recent article in the Pacific Business News, Janis Magin investigates how real estate firms are using this technology to gain new customers. As Magin explains, real estate agents are now attaching QR codes to “for sale” signs so that any person with a smartphone can scan the QR code and instantly receive detailed information about the property. This is just one example of how QR codes are being used to distribute information to customers.

QR codes are an ideal way for businesses of all types and sizes to share information about products and events on billboards, in-store displays, posters, print ads, t-shirts, email marketing and even on coupons. Additionally, QR codes offer businesses the ability to measure the ROI on marketing and advertising investments because it is easy to accurately measure response rates. Try it out! You can create custom QR codes using QR Stuff’s free web-based printable QR code creator and encoder.

As smartphones are expected to dominate the mobile market by the end of 2011, QR codes offer businesses another way to gain access to potential customers.

Easily create, share, read and manage QR codes on your iPhone/iTouch with QR FlipFlop.

To learn more about sharing contacts, locations, URLs, app URLs, and content using QR codes
using QR FlipFlop, download the app or visit the app details page.

This entry was posted on Friday, November 19th, 2010 at 11:32 pm and is filed under Bump Networks News, Mobile Applications. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.